Customer Experience and Process Optimization
Connect internal process measures to customer effort, waiting, accuracy, communication and resolution.
Human-centered process design, customer experience, knowledge work, teams and case management.
Connect internal process measures to customer effort, waiting, accuracy, communication and resolution.
Use customer-journey views and internal process maps together without confusing them.
Improve productivity by reducing rework, searching, duplicate entry and unnecessary coordination rather than simply pushing people faster.
Improve processes where the work involves judgment, research, analysis and varied cases rather than a fixed assembly line.
Understand when work needs a predefined route and when it needs flexible case-based coordination.
Keep instructions, decisions, examples and lessons available at the point of work.
Design processes around the information, cognitive load and handoffs experienced by employees and customers.
Why end-to-end process improvement needs people from every major handoff rather than one department optimizing alone.